publicist\ style

publicist\ style
публицистический стиль
covering such genres as essay, feature article, most writing of "new journalism", public speeches, etc. (V.A.K.)
••
The general aim is to exert a constant and deep influence on public opinion, to convince the reader or the listener that the interpretation given by the writer of the speaker is the only correct one and to cause him to accept the point of view ... not merely by logical argumentation, but by emotional appeal as well (brain-washing function).
- features of publicist style
Substyles: oratorical (direct contact with the listeners); radio commentary; essay (moral, philosophical, literary; book review in journals and magazines, pamphlets); articles (political, social, economic).
Source: I.R.G.
See: publicist style
••
имеет своей основной функцией воздействие на волю, сознание и чувства слушателя или читателя (I.V.A.)
See: functional style, stylistic device

English-Russian dictionary of stylistics (terminology and examples) . 2014.

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